Blog
From docs to demos: how Merge scaled solutions engineering with Coast
Selling complex infrastructure to enterprise buyers demands more than docs and slides. Here’s how Merge transformed its demo motion to scale Solutions Engineering without scaling headcount.
Pinwheel enables every AE to demo like an SE with Coast
Pinwheel’s team now delivers personalized, SDK-powered demos without engineering help, speeding up deals and impressing prospects.
Demoing the invisible: LoanPro’s path to API first sales
LoanPro transformed its sales motion by using Coast to make API automation visible and tangible. With interactive demos, reps could confidently show live workflows, expand into API-first buyers, and close larger deals faster.
- Making stablecoins click: Coast’s role in crypto GTMThought Leadership
- How Lean Tech shrank demo SLAs from one week to one hourCase Study
- Scaling API-first presales: a Q&A with veteran solutions engineer JJ JenkinsCase Study
- Galileo’s GTM evolution: “Make everything obvious”Case Study
- Spreedly reduces enterprise sales cycles by 47 daysCase Study
- Middesk’s 50% surge in converting website visitors to qualified leadsCase Study
- After the signatureThought Leadership
- How Column Tax grows 200% with scalable API demosCase Study
- Gold in them hillsThought Leadership
- How Sardine wins 7-figure deals, accelerates time to close by 20%Case Study